Is Your Website ADA Compliant?

Which businesses are required to comply with the ADA? The first thing to understand about the ADA is which businesses are required to comply. Under Title I of the ADA, any business with at least 15 full-time employees that operates for 20 or more weeks every year is covered by the law. Under Title III, businesses that fall into the category of “public accommodations,” such as hotels, banks and public transportation, are also required to comply. That means the entirety of the law applies, from physical considerations to digital accommodations. If your business falls under either Title I or Title III of the ADA and you do not believe you are compliant, consult with a disability lawyer and explore your options. [Interested in e-commerce website software? Check out our top picks.] There are no clear website accessibility guidelines When it comes to business websites, there are no clear rules. That doesn’t let businesses off the hook, though; they still must provide an accessible website that takes into account users with disabilities. “As far as websites go, there is no federally codified direction on how to make websites comply,” said David Engelhardt, a New York City-based small business attorney. “We only know that the ADA does apply to websites based on cases such as [Gil v. Winn-Dixie].” What’s the best way to build an ADA-compliant website if there isn’t a clear definition of what that means? There are a few actions you can take to set you on the right path toward ADA compliance, or at least help you demonstrate that your business has made a good-faith effort toward accommodation, should you ever wind up in court. Where to start Accessibility of a website means ensuring that individuals who are blind, deaf or who must navigate by voice are still able to meaningfully engage with the content on your website. This can be done in many ways, including some that are not immediately obvious. All in all, totally revamping a website to be ADA compliant could come with a hefty price tag, possibly up to $37,000, but it insulates your business from being targeted by lawsuits. “A business’s IT department must design its corporate website so that those who are disabled can access it easily,” said Steven Mitchell Sack, an employment law attorney based in Long Island and New York City. “For example, if someone is sight impaired, the web designer can install certain technologies such as screen readers in which a voice reads the text on the screen back to the web visitor. Refreshable Braille text for touchscreens can also be used.” In lieu of any regulatory guidance, business owners should consider looking to the regulations that govern federal agencies’ websites and related case law to gain an understanding of what compliance might be. There are risks related to the uncertainty of building out an accessible website ahead of regulatory guidance, but it could protect businesses once regulations are established. “There is no regulatory guidance on this issue – yet – for commercial entities,” said Nancy Del Pizzo, a partner at the law firm Rivkin Radler. “Thus, there are no regulations or statutes that define ‘ADA compliance’ as to websites. There are, however, requirements for federal websites as well as some detailed legal decisions that can be used as guidance, including opinions that have held that ‘reasonable’ accessibility is key.” Here are just some common ways businesses address accessibility issues on their websites:

  • Create alt tags for all images, videos and audio files: Alt tags allow users with disabilities to read or hear alternative descriptions of content they might not otherwise be able to view. Alt tags describe the object itself and, generally, the purpose it serves on the site.
  • Create text transcripts for video and audio content: Text transcripts help hearing impaired users understand content that would otherwise be inaccessible to them.
  • Identify the site’s language in header code: Making it clear what language the site should be read in can help users that utilize text readers. Text readers can identify those codes and are able to function accordingly.
  • Offer alternatives and suggestions when users encounter input errors: If a user with a disability is encountering input errors because of their need to navigate the website differently, your site should automatically offer recommendations to them as to how to better navigate toward the content they need.
  • Create a consistent, organized layout: Menus, links and buttons should be organized in such a way that they are clearly delineated from one another and are easily navigated throughout the entire site.
  There are other ways businesses can create an accessible website for users with disabilities. Consulting with an attorney that specializes in disability law is a must for businesses concerned about ADA compliance, but if you’re looking for a place to get started on your own, reading the ADA requirements is an important first step. Liability for failure to comply Failing to comply with the ADA means your business is susceptible to lawsuits, and it’s common for attorneys to seek out non-compliant businesses both in the physical and digital space. According to Engelhardt, the costs of an ADA lawsuit can add up quickly. “Other than a business being forced to comply, which is costly, the business will have to pay attorney’s fees, which can be tens of thousands of dollars,” Engelhardt said. “Depending on the state, the business owner can be looking at a $50,000 bill.” Beyond regulatory consequences, failure to provide accessibility to users with disabilities means losing out on business. If users cannot navigate your website, you might be missing opportunities to make sales. Further, even if you’re not missing out on sales, ADA compliance makes it easier for search engines to crawl and index your website, pushing it up in the rankings and getting your website in front of more users. “If users with disabilities struggle to complete forms and make purchases on your website, you could be losing out on potential customers,” said Laura Ferruggia, senior content creator for Miles Technologies. “Plus, many of the rules for ADA compliance also help websites with search engine optimization.” While regulatory guidance for website compliance with the ADA for businesses does not currently exist, it’s not too difficult to discern what is meant by “reasonable accessibility.” By making a good-faith effort toward achieving reasonable accessibility for users with disabilities now, businesses can get ahead of the regulatory curve and avoid potential lawsuits moving forward. Moreover, designing an accessible website can lead to more sales and better ranking on search engines for a modest investment. To find out more about the ADA and how your business can comply, consider reading the law or consulting with a disability attorney. Inikosoft Design Can Help! If you’re looking to make your website ADA compliant, we at Inikosoft are here to help. Head on over to our contact page or give us a call at 408.402.9545
Source: BusinessNewsDaily


Your Business Needs A Cohesive Digital Marketing Plan

Know where you are and where you’re going To create an effective digital marketing plan, you need to understand where your brand is currently in the digital landscape and where you’d like to be. By understanding your company’s long-term goals, you can incorporate them into the digital marketing plan and measure their effectiveness along the way.

Understand your market Your audience is the heart of your digital marketing strategy, and it is important to know your target audience — the people you are trying to reach. Your brand communicates with your customers through blog posts, marketing copy, email newsletters, and more. The entire content marketing strategy should be audience-centric. The best way is to know your audience, uncover the channels they are using, identify the lingo that resonates with them, and create content pieces that include their tone of voice, most-used hashtags, etc.

Keep an eye on the competition Take a moment and analyze the competition. How are they leveraging their digital marketing efforts? Compare your progress to your competitors’. By understanding what the competition is doing, your company can position your products or services to show how you provide a better value in the marketplace.

Optimization Make time for analyzing and optimizing — it is essential to growing your digital marketing plan and your business. By examining your digital marketing efforts, you can understand your successes, failures, or identify new opportunities.

We will help your business tell it’s own story through branding, search engine marketing, search engine optimization, social media marketing & engagement, dedicated lead capturing pages, and more!]]>

Is Your Website Secured for Google?

Benefits of HTTPS Well, the benefits of SSL are many as the data that is sent using HTTPS is secured via TLS – Transport Layer Security protocol which offers three-layer protections to the businesses online, that are – Encryption, Data integrity, and Authentication.

From the SEO perspective https will give you a good ranking boost and more referrer data. So no more dragged traffic because of HTTP, the organic traffic will be rightly pulled to your website with secured features. Moreover, HTTPS verifies the website to be safe for the server and for the users. It encrypts all the communication on the website, including the URLs that are for protection such as bookmarks, browsing history and the credit card numbers and details.

To summarize, it is advised to switch to https if you are into online business or use online transactions for your day to day life. Trust and security will give authority power to your online business as well help to gain rankings in search engines and boost in ROI.

We encourage our clients to make their websites secure with an SSL Certificate! If you need help, please contact us at 408-702-9545




Check Out Voltz Electric’s New Website!   We here at Inikosoft are very excited to show off the brand new website we did for Voltz Electric! Voltz provides premier electrical contracting in San Jose, CA. They can upgrade/update your home’s electrical system, as well as conduct overall safety inspections. When Voltz first contacted us, they were looking to revamp the entire look and feel of their website. Their completely redesigned site has all of the Inikosoft staples: it’s responsive, sleeker and bursting with color. We didn’t just revamp their brand with a beautiful website, however. We also optimized their SEO profile, streamlined their content and used the latest development techniques to create a fantastic user experience. As a leading digital agency, we take pride in both our front-end and back-end skills. If you or your company are looking to revamp your online presence, give us a call at (408) 402-9545 or email us at We look forward to hearing from you.


The Design of your Mobile App is Important

The design of your mobile app

should conceptually reflect your brand. The fonts, colors, and imagery surrounding your business have to be worked into the app in a way that is cohesive with other marketing efforts, and adapted to fit your mobile platform. Our innovative designers can work with your existing branding, or start from scratch and create a look that captures the personality that your business wants to present to its users. If your mobile app is a new venture for your company, it should stand out as the leader for your online business.

The functionality of your mobile app

is different from other digital properties, like your business’ website. Mobile apps must be optimized for touch, rather than using a desktop mouse. Responsive controls need to be incorporated into the design to tell a user when they “click” something. Our designers have a strong understanding of which controls work best throughout each platform. In other words, from buttons changing colors, to text becoming highlighted or underlined, these small details are incorporated into your mobile app design to help it perform for you and your customer.

Together we can create a stunning design that improves the functionality of the mobile app, and the uniformity of your business!]]>



Does creating quantum engineered materials to deliver significantly better performance for today’s electronics sound cool? Yeah it does, we have some really cool clients!!
That means your mobile phone will have longer battery life, IOT devices can be made smaller, and web servers will become even more powerful.

Check out their new responsive website here: