The Marketing Benefits of Social Media

As businesses are growing, marketing efforts are increasing and there are many ways to do this. Social media is becoming more and more effective as updates and innovations are increasing. There are a million articles and blog posts out there that sing the praises of social media marketing — how social networks like Facebook, Twitter, YouTube, etc., have had a major impact on lead generation and sales. Inikosoft can provide you with the tools to create and run marketing campaigns through social media.

A recent study has looked at the top benefits achieved by social media by more than 3,000 marketers in 2013. Below are the highlights of the study:

– More than half of marketers who have been using social media for more than 3 years say that it has helped them increase sales
– More than half of marketers with at least one year of social media experience were generating leads using these channels
– 62 percent of businesses with 10 or fewer employees agreed social media reduced marketing expenses
– 78 percent of participants found that website traffic increased with as little as 6 hours per week invested in social media marketing
– Overall, the percentage of marketers reporting improvements has increased in all categories since 2013

Here is an infographic showing the most important aspects of the of the results as well:

Benefits of Social Media

To see the full infographic, please click here! Social Media Examiner Report

If you are interested in social media and think it can help your business, please contact Inikosoft Design today and learn more!

Inikosoft is a full-service graphic, web design and marketing firm with a very unique atmosphere, teeming with modern creativity and youthful energy. Our experienced team of marketing and design professionals will exceed your expectations with an unparalleled level of personalized service and strict attention to detail.